SGC 2017

SGAC Global Networking Forum


 

 Thursday, 28th September 2017 

11:30h to 12:30h

 

The growth challenges of space start-ups: the role of private and public investors


  

With the support of ESA Technology Transfer Programme Office and Young ESA

In recent years the number of start-ups developing new concepts and technologies in space both in upstream and downstream has been increasing. Several countries have announced incubation and acceleration programmes to support these start-ups. Investment in space companies is rising and the first specific instruments to support space ventures have been created. The participation of private investors is gaining relevance and seems to be extremely important for the consolidation of the business models of the space start-ups. The panel, consisting of space start-ups, private investors and agencies’ representatives will open a discussion on the growth and consolidation challenges of these start-ups. The open dialogue will answer questions on the main issues that space start-ups identify when dealing with investors, the view of the investors on start-ups that may have a longer ROI timeline and with business models that still need to be proven, as well as the role of the public organizations to enable the growth of start-ups, among others.

Join this conversation too!

 

Lluc Diaz.png

Lluc Diaz
Technology Transfer Officer at ESA
Panel Moderator

 

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Victoria Alonsopérez
Space Generation Advisory Council and Founder of Chipsafer

 

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Dr. Chris Boshuizen
Entrepreneur in Residence at Data Collective VC

 

unknown

Guillaume Girard
Partner & COO at Zero 2 Infinity SL
Managing Director and Co-Founder of Zero 2 Infinity Deutschland

 

TBC

Young ESA

 

Flavia

  • Flavia Tata Nardini
  • Co-Founder at Fleet Space Technologies

Space Generation Congress 2017

SGAC at the International Astronautical Congress


 

68th International Astronautical Congress - Adelaide, Australia

25 - 29 September, 2017

Are you an SGAC member presenting at the International Astronautical Congress? Let your fellow Space Generation Congress delegates know! Spread the word about your work among your peers and support fellow delegates by attending their presentations. Please fill out the information about your presentation in the following form

 IAC 2017 Paper presentation form

 

SGAC Workshop on Human Space Settlement

Sunday, 24 September 2017, 10:00 – 17:30
Meeting Room L 1 a - Adelaide Convention Centre

This is a workshop proposal for the Space Generation Congress (SGC) 2017, to be held immediately prior to the International Astronautical Congress (IAC), in Adelaide, Australia. This workshop structure is based on the successful "Emerging Space Industry Leaders" (ESIL) workshop series, conducted nine times over the past six years, through the Center of Excellence for Commercial Space Transportation (COE CST), sponsored by the U.S. Federal Aviation Administration (FAA) Office of Commercial Space Transportation (AST).

In the influential game theory book, "Co-opetition" (Brandenburger and Nalebuff, 1996), the "game" of market interactions is described by the proposed PARTS model (which stands for the following model components: Players, Added value, Rules of the game, Tactics to manage perceptions, and Scope).  The subject of this workshop will be focused on recent human settlement plans proposed by both the global public and private sectors. The output of the workshop will be recommendations for presentation to the U.N. COPUOS derived from the study's results and conclusions.

 

Communicating Space Activities Using Visual Stories Workshop
Sunday, 24 September 2017, 10:00 – 16:00
Riverbank Room 1 - Adelaide Convention Centre

On the Sunday prior to the 68th International Astronautical Congress (IAC), SGAC will be organizing a workshop on visual communications and storytelling as a means of communicating space activities.

The aim of the workshop is to unearth the creative potential of those active in the space industry, and familiarize space professionals with visual media tools, and different types of art that could be used to communicate ideas and concepts from the space sector to different stakeholders including the general public. This workshop also aims to bring together a network of individuals interested in art/science, communication storytelling and social engagement to help share ideas and develop new collaborations.

 

SGAC Booth Reception
Tuesday, 26 September 2017, 15:30 - 16:30
Stand 70 & 71 - Adelaide Convention Centre

Join SGAC, the Space Foundation, and AYAA for drinks at our booth (Stand 70-71) and get acquainted with fellow SGAC members, IAC delegates, speakers and panelists of SGC and IAC.

 

SGAC Global Networking Forum - SpaceGen Entrepreneurs

Wednesday, 27 September 2017, 16:00 - 18:00
Hall C  - Adelaide Convention Centre

SGAC’s SpaceGen Entrepreneurs will be held at Hall C of the Adelaide Convention Centre on Wednesday, 27 September at 16:00h, followed by a networking cocktail at 17:00h at Foyer E. SpaceGen Entrepreneurs is designed to connect entrepreneurs and potential entrepreneurs with startup veterans and Venture Capitalists, Investors, Business Angels and Business Incubators. This event is set to attract proactive and high-calibre entrepreneurs that are passionate about commercialising different aspects of the space industry and are looking to meet with mentors/VCs/Investors. The SpaceGen Entrepreneurs format is the following:

  • Startup ecosystem panel (30 min): the panel will feature several prominent space entrepreneurs, investors and experts from the space startup world sharing their experiences and tips for success.
  • Entrepreneurs' TED-style talk (30 min): Three inspiring entrepreneurs from all over the globe will share the personal stories behind their ventures. Learn about the  challenges they overcame,  their experiences in the start-up world, and how they found their path to success.
  • Networking cocktail (1h): after the event there will be a networking cocktail for entrepreneurs and potential entrepreneurs to meet with investors, VC’s, business incubators and members of the space startup landscape.
 
SGAC Global Networking Forum: Technology Transfer – The growth challenges of space start-ups: the role of private and public investors
Thursday, 28 September 2017, 11:30 – 12:30
Hall D - Adelaide Convention Centre

In recent years the number of start-ups developing new concepts and technologies in space both in upstream and downstream has been increasing. Several countries have announced incubation and acceleration programmes to support these start-ups. Investment in space companies is rising and the first specific instruments to support space ventures have been created. The participation of private investors is gaining relevance and seems to be extremely important for the consolidation of the business models of the space start-ups. The panel, consisting of space start-ups, private investors and agencies’ representatives will open a discussion on the growth and consolidation challenges of these start-ups. The open dialogue will answer questions on the main issues that space start-ups identify when dealing with investors, the view of the investors on start-ups that may have a longer ROI timeline and with business models that still need to be proven, as well as the role of the public organizations to enable the growth of start-ups, among others. Join this conversation too!

SGAC Tour to NASA's Deep Space Network


 

Date: Tuesday, 19th September 2017

Location: Deep Space Network, Canberra Deep Space Communication Complex

Schedule: 09:00 am - 12:00 pm

Address: 421 Discovery Drive, Paddy's River District, Australian Capital Territory 2620

 

About the Deep Space Network


NASA's Deep Space Network (DSN) is an international network of antennas that supports interplanetary spacecraft missions and radio and radar astronomy observations for the exploration of the Solar System and the universe. The DSN consists of three deep-space communications facilities placed approximately 120 degrees apart around the world: near Canberra, Australia; Goldstone, in California's Mojave Desert; and near Madrid, Spain. This strategic placement permits constant observation of spacecraft as the Earth rotates, and helps to make the DSN the largest and most sensitive scientific telecommunications system in the world.

The DSN station near Canberra has an array of giant radio antennas for interplanetary spacecraft missions and some selected Earth-orbiting science missions. Currently supporting over 30 missions, the DSN ensures that the critical science obtained by robotic spacecraft in extreme environments at incredible distances makes it back home to Earth. DSN supports high profile missions such as the Voyagers, the Mars Rovers, and Hubble as well as other spacecraft that are quietly engaged in work of equal importance that daily increases our understanding of our own small world and the universe. Source: NASA Deep Space Network.

 

More information about the Canberra Deep Space Communication Complex at the following link.

 

SGAC optional tour to DSN in Canberra


The Space Generation Advisory Council has partnered with NASA Space Communications and Navigation to organize an optional tour for SGC Delegates and SGAC partners at the Canberra Deep Space Communications Complex in Canberra, Australia. The tour will be held on 19th September 2017 from 9:00 am to 12:00 pm. NASA personnel will guide the tour attendees and show the most relevant sites of the DSN station in Canberra as well as the visitor centre.

SGAC will only cover the transportation from Canberra downtown to the Canberra Deep Space Communications Complex and back to Canberra downtown. For that, SGAC will require attendees of the tour to pay a registration fee of $30 USD. This is an optional tour not included in the 16th Space Generation Congress registration fee. If you want to attend this optional tour, you will have to cover the costs of traveling to Canberra.

Since the visit will take place on Tuesday 19th September morning, SGAC recommends to overnight in Canberra before heading to Adelaide for the Space Generation Congress starting on 21th September.

Join us in this optional tour if you are interested in the amazing communication antennas of DSN and getting an insightful glimpse about Australia's role in space exploration!

 

How to register for the DSN tour?


The optional tour to the Deep Space Network complex in Canberra is limited to 20 attendees. The 20 spots will be assigned on a first come first served basis. More information about the registration for the tour is presented below: 

  • Deadline: 4 September 2017 
  • Registration fee: $30 USD
  • Who can apply? All SGC 2017 Delegates, SGAC members and partners.
  • How to apply? Please fill out the following Application form.
  • Registration process:
  • 1) Apply to the tour by filling out the Application form.
  • 2) After registering through the application form, you will receive an email with further instructions on how to secure your ticket through Eventbrite.
  • 3) After paying the registration fee, you will receive a confirmation email with further information about the tour logistics. 

 

Acknowledgements


The Space Generation Advisory Council would like to gratefully acknowledge the support provided by NASA Space Communications and Navigation to organise the optional tour to the Canberra Deep Space Communications Complex. 

 NASA Space Communications and Navigation

 

 

2017 Space Generation Congress

Speakers


The Space Generation Advisory Council is pleased to have another fantastic line-up of speakers for the 2017 Space Generation Congress. This page will be updated with more details as they become available, so check back often.

 

Closing Dinner Speakers

 
Ms. Simonetta Di Pippo
Director
United Nations Office for Outer Space Affairs (UNOOSA)

 

Mr. Michael Davis
Director Chair / ex officio Chair
Space Industry Association of Australia / IAC 2017 LOC

 

Mr. William H. Gerstenmaier
Associate Administrator for Human Exploration and Operations
National Aeronautics and Space Administration

 

 

Spotlight Speakers

 

Ms. Lena De Winne
Chief Executive Officer
Asgardia

 

 

W. Michael Hawes, DSc
Vice President & Orion Program Manager
Lockheed Martin Space Systems Company

 

Ms. Sarah Rietmüller
Trainee Event Coordination
Center of Applied Space Technology and Microgravity (ZARM) / IAC 2018 LOC

 

 

Ms. Birgit Kinkeldey
Head of Corporate Communication
Center of Applied Space Technology and Microgravity (ZARM) / IAC 2018 LOC

 

Mr. Martin Lebeuf
Head, Academic Development
Canadian Space Agency

 

 

Working Group Speakers


 

Mr. Jason Crusan
Director of Advanced Exploration Systems Division
National Aeronautics and Space Administration

 

Mr. Jose Ocasio-Christian 
Chief Executive Officer
Caelus Partners

 


Dr. David Kendall 
Chair
Committee on the Peaceful Uses of Outer Space
United Nations

 

 

Mr. Clay Mowry
Chair Vice President - Global Sales, Marketing & Customer Experience
Blue Origin

 

 

Dr. Stephen A. Townes
Chief Technologist of the Interplanetary Network Directorate at Jet Propulsion Laboratory
National Aeronautics and Space Administration

 

Subject Matter Experts


 
Mr. Marshall Smith
Project Manager Director of cross-program System Integration (CSI)
Chief Engineer for NASA's Exploration Systems Development (ESD)
National Aeronautics and Space Administration

 

Mr. Ian Christensen
Project Manager
Secure World Foundation

 

Ms. Krystal Wilson
Project Manager
Secure World Foundation

 

Dr. Ken Grant
Group Leader - Photonics Research
 Defence Science and Technology Group, Australian Department of Defence

 

Dr. Roger Franzen
Technical Program Manager
 Australian National University/Shoal

 

Mr. Duncan Blake
Consultant - Space Law & Strategy
 International Aerospace Law & Policy Group (IALPG)

 

Ms. Crystal Forrester
Structural  Integrity Research Engineer - Aerospace Division
 Defence Science and Technology Group, Australian Department of Defence

 

Mr. Kyle Acierno
Managing Director
 iSpace Europe

 

 

Dr. Justin Hardi
Group Leader - Combustion Dynamics
 German Aerospace Center (DLR)

 

 

Ms. Kate Becker
Policy Advisor
National Oceanic and Atmospheric Administration (NOAA)

 

 

SGAC's SpaceGen Entrepreneurs


 

Wednesday, 27th September

16:00h to 18:00h  

Hall C of the Adelaide Convention Centre

 

About the Event


The SpaceGen Entrepreneurs is an event organised by the Space Generation Advisory Council designed to connect entrepreneurs and potential entrepreneurs with startup veterans and Venture Capitalists, Investors, Business Angels and Business Incubators. SGAC’s SpaceGen Entrepreneurs will be held at Hall C of the Adelaide Convention Centre on Wednesday, 27 September at 16:00h, followed by a networking cocktail at 17:00h at Foyer E. This event is set to attract proactive and high-calibre entrepreneurs that are passionate about commercialising different aspects of the space industry and are looking to meet with mentors/VCs/Investors. The SpaceGen Entrepreneurs format is the following:

  • Startup ecosystem panel (30 min): the panel will feature several prominent space entrepreneurs, investors and experts from the space startup world sharing their experiences and tips for success.
  • Entrepreneurs' TED-style talk (30 min): Three inspiring entrepreneurs from all over the world will share the personal stories behind their ventures. Learn about the challenges they overcame,  their experiences in the start-up world, and how they found their path to success.
  • Networking cocktail (1h): after the event there will be a networking cocktail for entrepreneurs and potential entrepreneurs to meet with investors, VC’s, business incubators and members of the space startup landscape.

 

Location


The startup ecosystem panel and the entrepreneurs' talks will be held at Hall C in the Adelaide Convention Centre from 16:00h to 17:00h on Wednesday 27th September. After this, there will be a networking cocktail for selected entrepreneurs, investors, business angels, and members of the space startup community outside of Hall C at Foyer E, as depicted below.  

Applications for entrepreneurs to win a speaking slot


  • Are you an entrepreneur and you would like to share your story?
  • What kind of life lessons would you transmit to potential entrepreneurs pondering whether to make that step forward?
  • What were the challenges you encountered and how did you overcome them?
  • Ultimately, what is the source of your passion and why do you dedicate all your efforts to a space startup?

From SGAC, we are providing an opportunity to 3 space entrepreneurs to show their passion, talent and vision. The talk is meant to explore the human side of an entrepreneur from the early stages of dreaming an idea to its transformation into a real, tangible venture.

Characteristics of the entrepreneur's talk

  • Time: 10 minutes
  • Topic: personal story behind your space startup. NO Business pitches.
  • Format: inspired on the TED talks format (Examples)
  • Potential audience:
  • The Hall C at the Adelaide Convention Centre has a capacity for 1000 attendees
  • SpaceGen entrepreneurs is part of the IAF Global Networking Forum programme (GNF programme)
  • Your talk will be recorded and posted on the International Astronautical Federation Youtube channel
  • IAC 2017 attendees, SGAC members, entrepreneurs, investors, etc. will watch you on stage
  • The 3 space entrepreneurs giving a talk will be invited to the networking cocktail after 17:00 h at Foyer E.
  • This is your chance to showcase your story to the international space community!

    How to apply for an entrepreneur's speaking slot

    • 1) Send your CV and letter of intent to عنوان البريد الإلكتروني هذا محمي من روبوتات السبام. يجب عليك تفعيل الجافاسكربت لرؤيته., عنوان البريد الإلكتروني هذا محمي من روبوتات السبام. يجب عليك تفعيل الجافاسكربت لرؤيته. and عنوان البريد الإلكتروني هذا محمي من روبوتات السبام. يجب عليك تفعيل الجافاسكربت لرؤيته. by 10 September 2017.
    • The letter of intent should explain the personal story behind your space startup, outlining the content of your entrepreneur's talk at SpaceGen Entrepreneurs. The letter of intent should cover the human side of an entrepreneur within the different phases of the venture. The letter of intent and the talk are not a business pitch.
    • Although not mandatory, we encourage you to attach in the application supporting materials such as startup portfolios, website, promotion presentations, etc.  
  • 2) SGAC will then contact you with the selection results and further information in case you win a speaking slot.
  • The deadline of applications is 10 September 2017 at 23:59h CEST.

     

    How to register for the networking cocktail


    After the conclusion of the startup ecosystem panel and the entrepreneurs talks at SpaceGen Entrepreneurs, there will be a networking cocktail to connect space companies, startups, entrepreneurs, potential entrepreneurs, investors, business incubators and startup experts. The SpaceGen Entrepreneurs networking cocktail will be held at Foyer E (see map above) of the Adelaide Convention Centre on Wednesday 27 September from 17:00 h to 18:00 h.

    The spots to the networking cocktail are strictly limited and will be assigned on a first come first served basis. The attendance to this event is free of charge, as the SpaceGen Entrepreneurs is kindly supported by SGAC and its partners. There will be 40 spots for students, young professionals and SGC 2017 delegates. To register for the SpaceGen Entrepreneurs networking cocktail please fill out the following registration form:

    Registration form to SpaceGen Entrepreneurs networking cocktail

     

    SGAC partnership with Delta-V and Airbus NewSpace Innovation

    Challenge at IAC 2017


    The space startup community is joining forces at the International Astronautical Congress 2017 in Adelaide. In addition to the SpaceGen Entrepreneurs, SGAC is partnering with the Newspace Innovation Challenge event organised by the Delta-V Alliance, Airbus, CNES, Government of South Australia and X-lab, inter-alia. This collaboration allows SGAC, Delta-V, Airbus and its partners to reach out to wider audiences and forge deeper connections between Australian startups and the international space community.

    The New Space & Innovation Session gives you a unique opportunity to meet some of the best Australian NewSpace and Spatial start-ups, and hear them pitch.

    In addition to innovative new startup ideas, industry speakers will also share their vision and success stories about building cooperative, coordinated and competitive Space ecosystems.

    • Venue: Riverfront room 6, lower level one, of the Adelaide Convention Centre, IAC 2017 venue. 
    • Date: Wednesday, 27 September, starting at 14:00h, finishing at 17:00h

    Please come and joins us! More information about the Delta-V and Airbus NewSpace Challenge at IAC 2017 @ LINK

    Challenge Organisers and Principal Sponsors

     
       

    16th Space Generation Congress

    Sponsors


     

    PLATINUM SPONSORS

     GOLD SPONSORS

    SECURE WORLD FOUNDATION (SWF)

     

     SILVER SPONSORS

    Logo Blue Origin.jpg

    BLUE ORIGIN

    SHOAL

    OHB SYSTEM-AG

    SPACE FOUNDATION

    ASGARDIA

     

    ERAU_logo.png

    EMBRY RIDDLE AERONAUTICAL UNIVERSITY


    AAEAAQAAAAAAAAjUAAAAJDk2MjhhNzEzLTQ0MWEtNDk5OS1iMzRmLTUyYmZmNThjMGM2YQ.png

    GOMSPACE

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    BRYCE SPACE AND TECHNOLOGY

    JKIC_web.jpg

     

    JOERG KREISEL INTERNATIONAL CONSULTANT (JKIC)

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    iBOSS

    intelligent Building Blocks for On-Orbit Satellite

    Servicing and Assembly

     

     

     NATIONAL AGENCIES



    NATIONAL AERONAUTICS AND SPACE    ADMINISTRATION (NASA)

    Advanced Exploration Systems (AES)
    Space Communications and Navigation (SCaN)

    International Space Education Board (ISEB)



    Macintosh HD:Users:carmenfelix:Downloads:ESA_LOGO.svg.png

    EUROPEAN SPACE AGENCY (ESA)

    In partnership with ESA Technology Transfer Programme Office and Young ESA


    DST Logo.jpg

    DEFENCE SCIENCE AND TECHNOLOGY GROUP (DST) - AUSTRALIAN GOVERNMENT

    GERMAN AEROSPACE CENTER (DLR)

    AGENZIA SPAZIALE ITALIANA  (ASI)

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    CANADIAN SPACE AGENCY (CSA)

    International Space Education Board (ISEB)

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    KOREA AEROSPACE RESEARCH INSTITUTE (KARI)

    International Space Education Board (ISEB)

     

     SUPPORTERS
       

    FUTURE SPACE LEADERS FOUNDATION

    UA_LOGO.png

    THE UNIVERSITY OF ADELAIDE (UoA)

    INTERNATIONAL ASTRONAUTICAL FEDERATION (IAF)

    airbus.png

    AIRBUS

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    DELTA-V

    New Space Alliance

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    INTERNATIONAL AEROSPACE LAW & POLICY GROUP

    AYAA_logo_white.jpg

    AUSTRALIAN YOUTH AEROSPACE ASSOCIATION (AYAA)

    NORTHWEST PUBLIC ORGANIZATION OF

    THE RUSSIAN COSMONAUTICS FEDERATION

    INTERNATIONAL LUNAR EXPLORATION WORKING GROUP (ILEWG)

     

    A.C. CHARANIA            KEN DAVIDIAN           JULIO APREA

       AJEET HANSRA

        JIM BURKE   

     

    THE SGAC WOULD LIKE TO THANK ALL OF OUR SPONSORS AND SUPPORTERS FOR THEIR CONTRIBUTIONS TO THE 16TH SPACE GENERATION CONGRESS

     

    Communicating Space Activities Using Visual Stories


    Sunday, 24 September 2017

    Location:  Adelaide Convention Centre, Riverbank Room 1

    Schedule: 10:00-16:30

    Participants: 30 people

     

    About the Event


    On the Sunday prior to the 68th International Astronautical Congress (IAC), SGAC will be organizing a workshop on visual communications and storytelling as a means of communicating space activities.

    The aim of the workshop is to unearth the creative potential of those active in the space industry, and familiarize space professionals with  visual media tools, and different types of art that could be used to communicate ideas and concepts from the space sector to different stakeholders including the general public. This workshop also aims to bring together a network of individuals interested in art/science, communication storytelling and social engagement to help share ideas and develop new collaborations.  

     

    Format and Tentative Program


    The workshop will be held on 24th September starting at 10 am, and will be divided into two main segments: a series of talks and demos from experts, followed by a hands-on story board development session.

    The workshop will aim to answer the following questions:

    • What is the art of storytelling?

    • What are the main factors that determine a good story?

    • How creativity and different types of visual art forms can be used to convey your message to your audience?

    • How your space story can be told using different visual aids and creative communication techniques?

    As part of the hands on portion of the workshop, the participant will form teams to develop solid story ideas that they can use to communicate some of their current projects. Moreover, story boarding and some of the open source communication tools available will be introduced to the participants.

    The preliminary programme of the workshop is available below. Note that this programme will be updated regularly and the speakers and topics might change due to the updates.

    Start End Topic Moderator
    10:00 10:15 Opening Ali Nasseri
    10:15 10:50 Current challenges of communication in Space Industry and the future of communication Athiye Jawad
    10:50 11:30 Importance of art, creativity and storytelling in the space industry Forrest Stearns
    (Planet)
    11:30 11:45 Break  
    11:45 12:30 Hubble: Communicating a story Prof. Claude Nicollier
    (Swiss Space Center, EPFL)
    12:30 13:10 TBD Wael Bazzi
    13:10 14:00 Lunch  
        Interview on art and science (recorded) Simonne Jones
        How I use art and creativity in the space industry and humanitarian activities? (recorded) Nahum Mantra
    14:10 14:40 Storytelling 101 Athiye Jawad
    14:40 16:00 Group Activity (Story boarding a space project or the future of space activities) Group Activity
    16:00 16:20 Presentation of the Outcomes  
    16:20 16:30 Wrap-Up and Take aways  

    How to apply


    If you are interested participating, please fill this form before 10 September 2017. We are now accepting additional applications until the capacity of the workshop is filled. We encourage you to be detailed about why you are participating and how this will help you in your future endeavors.

    Note:

    • This workshop is open to students and  young professionals from 18 to 35 years old. More experienced professionals with expertise in this are are welcome to attend as observers; however, they should contact the organizing team for further information. 
    • All participants should be present for the whole duration of the workshop.
    • Applications will be accepted on a rolling basis until all 30 spots are filled. 
    • The workshop will have a fee of 10 euros. Selected participants will receive a separate email to complete their registration.  The registration fee has been waived thanks to our workshop sponsor.

     

    Application Timeline


     

    Applications open

    10 August 2017

    Applications Close

    10 September 2017 Still open

    Payment information and final program

    10 September 2017

     

     

    SGAC Workshop on Human Space Settlement


     

    Sunday, 24th September 2017

    10:00h to 17:30h  

    Meeting Room L 1 a of the Adelaide Convention Centre

     

    Background


    This is a workshop proposal for the Space Generation Congress (SGC) 2017, to be held immediately prior to the International Astronautical Congress (IAC), in Adelaide, Australia. This workshop structure is based on the successful "Emerging Space Industry Leaders" (ESIL) workshop series, conducted nine times over the past six years, through the Center of Excellence for Commercial Space Transportation (COE CST), sponsored by the U.S. Federal Aviation Administration (FAA) Office of Commercial Space Transportation (AST).

     

    Objective


    In the influential game theory book, "Co-opetition" (Brandenburger and Nalebuff, 1996), the "game" of market interactions is described by the proposed PARTS model (which stands for the following model components: Players, Added value, Rules of the game, Tactics to manage perceptions, and Scope).  The subject of this workshop will be focused on recent human settlement plans proposed by both the global public and private sectors. The output of the workshop will be recommendations for presentation to the U.N. COPUOS derived from the study's results and conclusions.

     

    Description


    The PARTS analysis workshop is designed for approximately 15-25 SGC participants. The leaders of this workshop are Mr. Ken Davidian and Mr. Brad Cheetham. Mr. Davidian is the Director of Research at the U.S. FAA AST, the Program Manager of the FAA COE CST, and the Chairman of the International Astronautical Federation's Entrepreneurship and Investment Committee. Mr. Cheetham is the CEO of Advanced Space, LLC and an instructor of commercial spaceflight operations at the University of Colorado Boulder. This workshop will benefit from the participation of many subject matter experts (SMEs), representing world-wide diversity. SMEs that have verbally expressed interest and ability in participating include (in alphabetical order by last name) Ms. Marie Botha (CSIR, South Africa), Dr. Mary Lynne Dittmar (Coalition for Deep Space Exploration, U.S.), Dr. Dmitry Payson (United Rocket and Space Corporation, Russia), and Mr. Bruce Pittman (NASA Ames Research Center, U.S.). Additional SMEs from Europe, Asia, and Africa, will be sought and added to this list in the coming weeks. Brief biographies for each of the identified SMEs are given below. The SMEs will rotate among the workshop subgroups to ensure that multiple perspectives are presented and considered by the participants.


    After introductions of all the participants and SMEs, this workshop will be conducted in four phases:

    • Phase I: An overview of the PARTS model will be presented to the entire working group and the focus of the analysis will be presented. The overall schedule of the project will be discussed. Participants will be assigned to subgroups for Phases II and III of the project.

    • Phase II: During the first half of this phase, subgroups will be tasked to identify specific actors within each of the four Player categories (buyers, suppliers, competitors, complementors). All the participants will discuss and refine the overall list during the second half of this phase.

    • Phase III: Participant subgroups will address the remaining four PARTS model components, the "ARTS."

    • Phase IV: All the participants will assemble a presentation of the results of the PARTS model analysis. Final analysis conclusions and recommendations will be identified for presentation to the U.N. COPUOS at a future date.

    • Depending upon the willingness and motivation of individual workshop participants, a fifth optional phase may be executed:

    • Phase V (optional): During the subsequent 12 months, results from the workshop could be written as a report and presented at the 2018 International Astronautical Congress.

    The first PARTS model study of a space industry sector won the SGAC "$pace is Business" paper-writing competition and was presented at the 2012 IAC (Najam, 2012). Three-day workshops conducted for SGC and the COE CST have produced high-quality papers in the past (Bandla, et al., 2014; Henwood, et al., 2013). As a sample of what the report from this workshop might look like is attached to this proposal.

    Prior to the workshop, the participants are encouraged to read the book in which the PARTS model is fully described, "Co-opetition."

    Prior to the workshop, the following are required reading and viewing by all participants:
    Jeff Bezos thinks we need to build industrial zones in space in order to save Earth
    Elon Musk unveils plan to colonise Mars (2016.9.27 - Presentation at IAC 2016)

     

    Outputs


    • What are the rules that exist that help make  (or could prevent) human settlement in space?
    • What are the key levers that could make human settlement in space viable or not?
    • Technical paper that can be delivered at the 2018 IAC. Samples of papers written based on previous ESIL PARTS Workshops include:
    • Najam, A. (2014). Basic PARTS of the Suborbital Reusable Launch Vehicle Research Market “Game.” New Space, 2(1), 51–57.

    • Henwood, B. L., Wong, N., Stark, J., Davidian, K. J., Cheetham, B. W., Raimalwala, K., … Crowell, J. (2013). The “game” of training humans for commercial suborbital spaceflight. In Proceedings of the 2013 International Astronautical Congress, IAC.

    • Bandla, S., Cheetham, B. W., Hakeem, R., & Zea, L. (2014). Applying insights of game theory to the microgravity utilization market. In Proceedings of the 2014 IAF International Astronautical Congress.

     

    Agenda


    Please note this schedule is tentative and subject to change. Please, note that KD stands for Mr. Ken Davidian and BC for Dr.Brad Cheetham.

    Start

    End

    Dur

    Activity

    Speaker

    10:00

    10:15

    0:15

    Welcome and Introductions

    BC

    10:45

    11:45

    0:30

    Introduction to PARTS Analysis

    KD, BC

    11:45

    12:15

    1:00

    Introduction to Human Space Settlement Context

    TBD

    12:15

    12:45

    0:30

    Task and Working Group Assignments

    BC, KD

    12:45

    14:00

    1:15

    Break for Lunch

    Box lunches

    14:00

    14:30

    0:30

    Working Group Session 1

    Participants, SMEs

    14:30

    14:45

    0:15

    Integration Discussion   

    BC, KD, SMEs

    14:45

    16:00

    1:15

    Transition Briefing/Short Break

    BC, KD

    16:00

    16:30

    0:30

    Working Group Session 2

    Participants, SMEs

    16:30

    17:15

    0:45

    Integration Discussion   

    Final Presentation

    17:15

    17:30

    0:15

    Concluding Remarks

    BC, KD

     

    Facilitators



    Mr. Brad Cheetham
    Chief Executive Officer
    Advance Space, USA

    Bradley Cheetham is the CEO and President of Advanced Space, LLC where he leads company operations and strategy to deliver software and services related to flight dynamics and operations to clients across the space industry. Mr. Cheetham also serves as the COO of Black Swift Technologies, a commercial unmanned aircraft and avionics development company and is the lead instructor and curriculum developer for a graduate level two-course sequence in Commercial Spaceflight Operations at the University of Colorado at Boulder. He serves on the Board of Directors for the Future Space Leaders Foundation, is a member of the Entrepreneurship and Investment Committee of the International Astronautical Federation, and serves on the Board of Advisors and the Board of Trustees for Students for the Exploration and Development of Space (SEDS). Mr. Cheetham earned a Bachelor of Science degree in Aerospace Engineering and Mechanical Engineering from the State University of New York at Buffalo and a Master of Science degree in Aerospace Engineering Sciences from the University of Colorado at Boulder where he has also conducted significant research on spacecraft navigation in support of a Doctorate of Philosophy.


    Mr. Ken Davidian
    Director of Research
    FAA Office of Commercial Space Transportation, USA

    Mr. Ken Davidian has worked for the FAA's Office of Commercial Space Transportation (AST) in Washington, DC since 2008 and is currently the AST Director of Research and Program Manager for the FAA Center of Excellence for Commercial Space Transportation. Mr. Davidian currently serves as a member of the Ohio State University Aerospace Engineering External Advisory Board, Associate Editor of the New Space Journal, Chair of the IAF Entrepreneurial & Investment Committee, and Vice Chair of the IAF Space Economy Committee. Prior to FAA AST, Mr. Davidian worked for the NASA Lewis Research Center, International Space University, Paragon Space Development Corporation, X PRIZE Foundation, and NASA Headquarters. Davidian received his BS degree in Aeronautical and Astronautical Engineering from the Ohio State University in 1983, and an MS degree in Mechanical Engineering from Case Western Reserve University in 1987. He attended the International Space University Summer Session Program in 1989. Mr. Davidian is currently enrolled in a doctoral program at the University of Cape Town Graduate School of Business. His dissertation focuses on affecting policy, programmatic, and acquisition strategy decision-making within FAA AST to improve the viability of nascent space transportation markets.

     

    Dr. Mary Lynne Dittmar
    President/Chief Executive Officer
    Coalition for Deep Space Exploration, USA

    Dr. Mary Lynne Dittmar is Executive Director of the Coalition for Deep Space Exploration, an industry group founded to help ensure the United States remains the leader in space, science and technology by reinforcing the value and benefits of space exploration with the public and our nation’s leaders. An entrepreneur focusing in strategy, public engagement and space policy she is founder of her own consultancy specializing in public/private partnerships, strategy, and outreach. In that role she has guided defense, aerospace and technology firms, providing strategic direction for business development as well as for engagement with customers, influencers, stakeholders, and the public. Recent projects include development of the Strategic Plan for the International Space Station National Laboratory and advisory services the Center for the Advancement of Science in Space, which manages the ISS National Lab. She is published in a variety of fields, holds several awards for her contributions to aerospace, served on the Heinlein Prize Steering Committee for Microgravity Research, and was a member of the National Research Council Committee for Human Spaceflight, under the auspices of the National Academies of Sciences. She currently serves as a member of the Executive Committee of the National Academies' Space Studies Board and is a committed mentor to a number of early career professionals.

     

    Luciano Saccani.jpg

    Dr. Luciano Saccani
    Director, International Business Development
    Sierra Nevada Corporation's Space Systems, USA

    Mr. Saccani joined Sierra Nevada Corporation’s Space Systems in 2014 and now holds the position of Director for International Business Development to address business acquisition and customer relations around the world. Prior to joining SNC, Mr. Saccani held several positions with one of the major worldwide Aerospace and Defense Group of Companies.

    Mr. Saccani worked across global geographies, in all major areas of the space business including human spaceflight, space transportation, remote sensing, telecommunications, and navigation. Mr. Saccani is citizen of both the United States and Italy.

    Mr. Saccani worked in the US, from 1992 to 2013, for the Space Subsidiary of Finmeccanica currently known as, Thales Alenia Space. In 2001 Mr. Saccani was appointed as CEO of the US subsidiary overseeing three locations in CA, DC, and FL and acted as BD Director for the North American Area. During his career he managed business development and strategies in Japan and North America and played a primary role in the development, negotiations and signature of key alliances between European and US industries.

    Mr. Saccani holds a Degree of Doctor in Electronic Engineering from the University of Rome La Sapienza, in Italy, a Post Graduate Diploma in Business Administration from the Edinburgh School of Business, in Scotland, UK and attended the Stanford University Advanced Management College. Mr. Saccani is a Member of the Italian Chapter of Journalists and the American Institute of Aeronautics and Astronautics.

     

    Call for Participants


    Apply

     

    *Once your application is accepted, you will receive an invitation through EventBrite to proceed with your payment and secure your place.

    This workshop is open to young professionals from 18 to 35 years old. All participants should attend for the whole duration of the workshop.


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